Crystal Club Yellowstone
NEED
Create an immersive themed experience for Crystal Clean 2024 that would capture the essence of Yellowstone and offer attendees a unique, elegant, and memorable evening, aligned with the brand's values and the spirit of the event.
PROCESS
The ballroom was transformed into a setting inspired by the Old West.
The space was decorated with a rustic and sophisticated aesthetic, under a sky of warm lights suspended over the dance floor.
The heart of the event was a barn-shaped stage framed by large-format screens.
The decor included wooden barrels, cowboy-print textiles, a sculpted horse, and symmetrically arranged wooden furniture, creating an authentic and immersive environment.
Each element was carefully selected to elegantly evoke ranch life.
RESULT
Crystal Clean 2024 established itself as an immersive experience, far beyond a simple theme party. Attendees were transported to a visual and sensorial universe inspired by Yellowstone, enjoying an evening that combined the elegance of the countryside with the excitement of celebration, where every corner told a story and left a lasting impression.